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Regulation

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1) What is regulation and why do media industries need to be regulated? Systems of regulation are required  to provide rules and regulations to ensure that organisations operate  fairly. In the media industry there are several regulatory bodies that exist  to monitor the way that their industries work. Broadcast media (TV and Radio) are regulated by OFCOM – the OFfice of COMmunication and the advertising industry is regulated by the Advertising Standards Authority 2) What is OFCOM responsible for? OFCOM is responsible for regulating television, radio, telephone services and some aspects of the internet. 3) Look at the section on the OFCOM broadcasting code. Which do you think are the three most important sections of the broadcasting code and why? I think section 1 is the most important because under 18's being exposed to too much could really affect the way they love life and the way they act seeing as they are still vulnerable. I also think that section 4 (rel...
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Audience Theory 2

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1) Social learning theory has been criticised for simplifying the causes of violence in society. Do you think the media is responsible for anti-social behaviour and violence? - I think that anti-social behavior and violence can be partially blamed on media but not fully because there is other things that can result in people becoming violent. For example the upbringing of a person or past experiences could have a large impact on the way they act however some people could be very passive or be intruiged by villains in movies. 2) How is social learning theory relevant in the digital age? Are young people now learning behaviour from social media and the internet? Give examples. - In my opinion the social learning theory is not as relevant now because audiences are not as easily influenced as before. For example in the 1930's when it was World War 2, Adolf Hitler had someone in charge of propaganda, Joseph Goebbels. This was a way of Hitler making the people of Germany think ...
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Videogames: Henry Jenkins - fandom and participatory culture

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Henry Jenkins - fandom blog tasks The following tasks will give you an excellent introduction to fandom and also allow you to start exploring degree-level insight into audience studies. Work through the following: Factsheet #107 - Fandom Use our Media Factsheet archive on the M: drive Media Shared (M:\Resources\A Level\Media Factsheets) to find Media Factsheet #107 on Fandom. Save it to USB or email it to yourself so you have access to the reading for homework. Read the whole of Factsheet and answer the following questions: 1) What is the definition of a fan? Someone who is 'fanatic' about something/someone. 2) What the different types of fan identified in the factsheet? Anti fans who relate negatively with texts Newbie fans Hardcore Fan who spend a  lot of time and often money in becoming hard core fans.  3) What makes a ‘fandom’? A community of people who are fanatic and enjoy the same thing, e.g Nicki minaj fans are called Barbz. 4) What is Bourdieu's argument...
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